Why a unified inbox matters
Most operators have 5+ platforms with their own notification surfaces. Twitter mentions tab, LinkedIn notifications bell, Instagram DMs, Reddit messages, Mastodon @-mentions, Bluesky thread replies. Checking each daily takes 30+ minutes; missing a high-intent reply costs revenue.
Mirgent aggregates every platform's reply / mention / comment surface into one inbox, sorted by priority (your AI scoring + recency). 10 minutes daily replaces 30; high-intent items don't get buried.
Scheduling
All platforms in one inbox
Lead Discovery
AI scores priority per item
AI Agents
Reply drafts queued per item
Analytics
Audit log on every reply sent
The 10-minute inbox triage routine
Most successful Mirgent users open the inbox with morning coffee; sort by priority; reply / approve / archive through the queue.
Sort by priority
Default sort: AI priority score (high-intent buying questions surface first). Secondary sort: recency. Smart sort puts the meaningful 80% in the top 20% of the queue.
AI-drafted replies queued
Each item has an AI-drafted reply waiting. Click Approve to ship; click Edit to revise; click Skip to leave for later. 80% of items handle in 5 seconds each.
Archive what doesn't need response
Spam / low-quality / 'thanks' replies get one-click archive. Doesn't escalate; doesn't block your view of important items. Archive is reversible if you change your mind.
If your inbox takes more than 15 min/day, raise the priority floor. Mirgent's AI surfaces too much by default to ensure you don't miss anything; tune up after 1-2 weeks.
AI reply suggestions
Every inbox item has an AI-drafted reply. Drafts read the parent thread + your prior responses + business context, they're not generic templates.
Tone matched to recipient
If the original is friendly, AI matches that tone. If it's professional B2B, AI matches that. Maintains your voice across very different audience segments.
References specific context
Your draft references something specific the commenter said, e.g. acknowledging their question, agreeing or politely disagreeing on a specific point. Generic 'thanks for the comment!' templates don't appear.
Length budget per platform
Twitter replies max 280. LinkedIn replies typically 100-300 words. Instagram replies short. Mirgent enforces budget per platform.
Escalation rules
Some replies need human attention beyond approval. Escalation rules let you flag them.
Sentiment-based escalation
Negative-sentiment items auto-flag for senior review. Mirgent's AI detects 'this customer is upset' patterns; routes to a different approval queue if you've configured it.
Keyword-based escalation
Items mentioning 'refund', 'lawyer', 'broken', 'angry' auto-escalate. Configurable keyword set per workspace; senior team handles before AI drafts.
User-based escalation
Specific high-value users (key customers, journalists, investors) flag automatically. Mirgent maintains a watchlist; their items always get human review first.
Mute + archive patterns
Not everything needs a reply. Mute users / threads / keywords to keep the inbox focused on what matters.
Scheduling Guide
Calendar, kanban, and queue modes
AI Agents Guide
Configure autonomous AI workflows
Integrations
Connect RSS feeds and platforms
Lead Discovery Guide
Find leads on Twitter and Reddit
Inbox pitfalls
What goes wrong if you don't run the routine.
- Letting the inbox accumulate. 100 items in queue = anxiety = avoidance. Cap your daily review at 10 min; archive aggressively.
- Approving without reading. Defeats the point. If you don't have time to read, you don't have time to ship, leave items.
- Ignoring escalations. Items flagged sentiment-negative are usually worth the extra 30 seconds of human attention. Skipping them = brand damage compounds.
- Auto-mode on inbox replies. Manual-approval forever for replies; the volume is too low to justify auto-mode risk.
Three inbox routines by team shape
Volume-appropriate workflows.
Solo: 10-min morning
Morning coffee + inbox. Sort priority; approve top 20; archive the rest; close.
B2B team: shared inbox + roles
AM does first pass approves easy items; senior reviews flagged + escalations. Shared queue with assignment to prevent overlap.
Agency: per-client triage
Each AM owns 5-10 client inboxes. Agency owner spot-checks weekly via audit log to ensure quality consistency across clients.
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Inbox FAQ
Does Mirgent reply automatically?
Not by default, every reply requires approval. Auto-mode is opt-in per agent + score threshold. Inbox replies specifically tend to stay manual because volume is low and stakes (per-reply) are high.
Can I assign items to teammates?
Yes, Pro+ unlocks shared assignment. AM clicks 'Assign to me' or 'Assign to teammate'. Items show owner; only owner can approve. Prevents reply overlap.
What about DMs vs public comments?
DMs surface in the inbox same as comments. DMs always require manual approval (highest stakes). Public comments allow score-threshold auto-mode.
How does AI know what tone to use?
Reads your business context (positioning, brand voice) + the parent thread (matches tone of incoming) + your prior approved replies (few-shot examples). Quality compounds over weeks.
What if a reply gets reported / flagged?
Mirgent surfaces moderation actions in the dashboard within hours. Affected rules pause automatically until you review. Better than discovering it weeks later from a cold email.
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